Search Engine Marketing (SEM)

In all markets, exposure is the name of the game. Search Engine Marketing (SEM) is a fundamental aspect of all Internet related businesses. SEM, at its most basic, includes Search Engine Optimization (SEO) and Pay-Per-Click advertising (PPC). By applying different technologies, techniques, and tactics, EZ Results positions your web site at the top of search engines.

  • EZ Results optimizers uncover both the strengths and weaknesses of your website as well as determine your current online presence.
  • Strategies are mapped out to greatly improve your web presence and dominate your competition.
  • An action plan along with a realistic timetable is presented. The result is search engine optimization (SEO). SEO is cost-effective, beneficial to your overall business goals, and will enhance your current marketing mix.

Search Engine Optimization (SEO)

SEO is the process in which a web site is optimized for higher visibility in search engines. The core of SEO is how easily someone is able to find your web site through search engines such as: Google, Yahoo, or MSN (comprise over 90% of search traffic).

Our aim is to connect people with your business by making it easy to find. You won't have to worry about the inner workings of search engines. EZ Results’ objective is to significantly increase traffic to your web site. Listed below are just some of the techniques used in optimizing your website:

Keyword Research

Extensive research is conducted on the various keywords people will be using to locate your dealership. It is these keywords that are integrated throughout your site to ensure optimal placement in search engine rankings.

SEO Layout

Your website is built to be search engine optimized from day one. Every page will be optimized and has potential to be found in the top of search results.

Web Content Writing

We write your entire website as a part of our SEO service to you. We develop content that is relevant to your particular dealership and has rich use of keywords that will provide the most effective SEO for your auto dealer website.

            Pay-Per-Click (PPC) Marketing Campaign

What we offer:
  • National and Regional Pay Per Click Campaigns
  • Guaranteed Geo-Targeted Areas
  • Keyword Research and Selection
  • Low Cost Per Lead
  • Adjustable Budgets
  • Advertisements Linked to Relevant Dynamic Landing Pages
  • Google, Yahoo and MSN Sponsored Link Advertising
  • Dedicated Account Manager
  • Continuous Revision of Keyword Bidding
  • Ad Copy / Text
  • Monitor Campaign Performance
  • Ongoing Reporting and Optimization
  • ROI Guidance and Recommendations
  • Detailed Analytics/Conversion Tracking
  • Continuous Client Relations

Let EZ Results’ team of industry experts manage your dealership’s Pay-Per-Click Campaign. With a deep understanding of the automotive industry as well as Search Engine Marketing, our team educates dealers on the value of Pay-Per-Click advertising, what type of results should be expected and how to get started.

Pay per click advertising is the only form of advertising that can be directed solely at your target audience giving you extremely high ROI. Whether you have a budget of $3 000 or $10 000, EZ Results will help you save time and money by managing your budgets to get you high quality leads and let you do what you do best – sell cars. We will also review what your expectations are versus your budget so we can chart a path of success.

Our SEO department sets itself apart by creating ad copy that engages the customer to want to know more. We spend as much time on our ad creations as we do on targeting high converting key words to ensure higher quality leads over quantity.

EZ Results provides you with monthly reports that simplify what is perceived to be a very complex and competitive source of advertising. Let us get you started today!