How Instagram Plans On Helping You Run Your Business


The Instagram app allows its users to post pictures so that their followers can view, like, or comment. Businesses have used this tactic since the application came out. They were able to share their products on their accounts as a way to get their followers to know about their products, their sales, and more. Now that Instagram has realized the potential of this, the tools that they have created can truly change the way that businesses do advertising on Instagram.

One of the new updates that Instagram has is that businesses can now have a ‘contact us’ button placed on their profile. This means that customers can now communicate with the organization directly if they want to. This tool allows the customer to skip going to the companies’ website and can communicate directly with the business. They can now easily tap on the contact button instead of having to actively search the website of the product to get information. The company can choose the way in which they would prefer the customer to contact them either through email, chat, or text.

Continue reading “How Instagram Plans On Helping You Run Your Business”

What The 2017 Local Search Ranking Factors Survey Tells Us

Darren Shaw from Whitespark recently released presented his analysis of the top 2017 Local Search Ranking Factors on behalf of Moz. These factors influence where your business ranks when customers are searching Google locally.

Since there are so many factors at play here, we’re here to help break everything down for you!

Continue reading “What The 2017 Local Search Ranking Factors Survey Tells Us”

Why You Need A Facebook Page For Your Business



It’s almost 2017; your business needs a Facebook page! You need to either start thinking about hiring someone to manage and create your business’ page or do some research on your own so you’re able to do it yourself.

According to Facebook’s data, 22 million people are already on Facebook in Canada– and that number is growing daily! That’s 22 million people that you could be reaching through your Facebook account. There are thousands of marketers already ahead of you targeting your consumers just because you refuse to make your organization a page.

Now, if your main argument is that you, yourself, do not have a Facebook account than that isn’t a proper excuse. It’s time for you to bite the bullet and create your organization a Facebook business page!

Continue reading “Why You Need A Facebook Page For Your Business”