In today’s uber busy world, dealers are looking for ways to make it as easy as possible for customers to connect with them. Potential customers can reach you via phone calls, contact us forms , email, text messaging and now messaging apps. At the end of the day you need to make sure you have the ability to be reached whichever way your customers want to connect with you.
You probably have a good handle on the most common methods but what about messaging apps like Facebook Messenger, Snapchat, What’s App, Google Messenger, Google Hangouts and now Google Allo to name just a few.
So where should you focus your attention? Should you focus on all of them or just a few of them? More importantly, how should you implement them? To answer those questions, I would look at the platform that has the most opportunity. Enter Facebook Messenger.
It’s almost 2017; your business needs a Facebook page! You need to either start thinking about hiring someone to manage and create your business’ page or do some research on your own so you’re able to do it yourself.
According to Facebook’s data, 22 million people are already on Facebook in Canada– and that number is growing daily! That’s 22 million people that you could be reaching through your Facebook account. There are thousands of marketers already ahead of you targeting your consumers just because you refuse to make your organization a page.
Now, if your main argument is that you, yourself, do not have a Facebook account than that isn’t a proper excuse. It’s time for you to bite the bullet and create your organization a Facebook business page!
If you start seeing a lot more blue check marks on your twitter feed, it’s because Twitter has now made becoming verified easier.
Users of Twitter can now request to have their account verified. By doing so, they can get a blue check mark which confirms that your account is not a hoax or parody account. This feature is ideal for celebrities and organizations so that their twitter followers can trust them. Verified users are also given the ability to ignore those who are not apart of the verified twitter-verse if they so choose. This allows the person or company to ignore harassing messages or spam accounts. While there are perks to getting your account verified, you must first go through the verification process.
Because of the anonymity that the internet offers, people have become braver when communicating online. Hiding behind a computer screen allows those to feel that they can safely harass those on social media platforms without any repercussions. So, it should come as no surprise if a troll shows up in your comments.